Privacy Policy

Privacy Policy

Last updated/Effective date:  March 13, 2024

1.    Introduction

Welcome to Well Principled

Well Principled (“us”, “we”, or “our”) operates https://wellprincipled.com and our mobile application (hereinafter collectively referred to as “Service”).

Our Privacy Policy governs your visit to https://wellprincipled.com and our mobile application, and explains how we collect, safeguard and disclose information that results from your use of our Service.

We use your data to provide and improve Service. Unless otherwise defined in this Privacy Policy, the terms used in this Privacy Policy have the same meanings as in our Terms and Conditions.

2.    Definitions

SERVICE means the https://wellprincipled.com website and mobile application operated by Well Principled.

PERSONAL DATA means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

USAGE DATA is data collected automatically either generated by the use of Service or from Service infrastructure itself (for example, the duration of a page visit).

COOKIES are small files stored on your device (computer or mobile device).

DATA CONTROLLER means a natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal data are, or are to be, processed. For the purpose of this Privacy Policy, we are a Data Controller of your data.

DATA PROCESSORS (OR SERVICE PROVIDERS) means any natural or legal person who processes the data on behalf of the Data Controller. We may use the services of various Service Providers in order to process your data more effectively.

DATA SUBJECT is any living individual who is the subject of Personal Data.

THE USER is the individual using our Service. The User corresponds to the Data Subject, who is the subject of Personal Data.

3.    Information Collection and Use

We collect several different types of information for various purposes to provide and improve our Service to you.

4.    Types of Data Collected

Personal Data

While using our Service, we may ask you to provide us with certain Personal Data. Personal Data may include, but is not limited to your name, email address, gender, height, weight, age, and any information you provide related to your health and nutrition.

(a)  Cookies and Usage Data

Usage Data

We may also collect information that your browser sends whenever you visit our Service or when you access Service by or through a mobile device (“Usage Data”).

This Usage Data may include information such as your computer's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

When you access Service with a mobile device, this Usage Data may include information such as the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers and other diagnostic data.

Tracking Cookies Data

We use cookies and similar tracking technologies to track the activity on our Service and we hold certain information.

Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyze our Service.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:

(a)  Session Cookies: We use Session Cookies to operate our Service.

(b)  Preference Cookies: We use Preference Cookies to remember your preferences and various settings.

(c)   Security Cookies: We use Security Cookies for security purposes.

(d)  Advertising Cookies: Advertising Cookies are used to serve you with advertisements that may be relevant to you and your interests.

5.    Use of Personal Data

Well Principled uses the Personal Data for various purposes:

(a)  to provide and maintain our Service;

(b)  to notify you about changes to our Service;

(c)   to allow you to participate in interactive features of our Service when you choose to do so;

(d)  to provide customer support;

(e)  to gather analysis or valuable information so that we can improve our Service;

(f)    to monitor the usage of our Service;

(g)  to detect, prevent and address technical issues;

(h)  to fulfill any other purpose for which you provide it;

(i)    to carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection;

(j)    to provide you with notices about your account and/or subscription, including expiration and renewal notices, email-instructions, etc.;

(k)   to provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information;

(l)    in any other way we may describe when you provide the information;

(m) for any other purpose with your consent.

6.    Retention of Data

We will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

We will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.

7.    Transfer of Data

Your information, including Personal Data, may be transferred to – and maintained on – computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to United States and process it there.

Well Principled will take all the steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

8.    Disclosure of Data

We may disclose personal information that we collect, or you provide:

(a)  Service Providers

We disclose your Personal Data to third party service providers as necessary to enable them to support our Service or other aspects of our business.  

(b) Disclosure for Law Enforcement.

Under certain circumstances, we may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities.

(c)  Business Transaction.

We may disclose Personal Data to third parties as necessary if we are involved in a merger, acquisition, or any other transaction involving a change of control in our business, including but not limited to, a bankruptcy or similar proceeding. Where legally required, we will give you notice prior to such disclosure.

(d)  Affiliates and Subsidiaries.

We may disclose your Personal Data to our affiliates and subsidiaries for their and our business purposes and for marketing purposes, including to provide you information about services we think may interest you.

(e) Legal Obligations or Safety Reasons

We may disclose Personal Data to a third party when we have a good faith belief that such disclosure of Personal Data is reasonably necessary to (a) satisfy or comply with any requirement of law, regulation, legal process, or enforceable governmental request, (b) enforce or investigate a potential violation of any agreement you have with us, (c) detect, prevent, or otherwise respond to fraud, security or technical concerns, (d) support auditing and compliance functions, or (e) protect the rights, property, or safety of Well Principled, our employees, or the public against harm.

9.    Security of Data

The security of your data is important to us but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

10.  Analytics

We may use third-party Service Providers to monitor and analyze the use of our Service.

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

For more information on the privacy practices of Google, please visit the Google Privacy Terms web page: https://policies.google.com/privacy?hl=en

We also encourage you to review the Google's policy for safeguarding your data: https://support.google.com/analytics/answer/6004245.

11.  Links to Other Sites

Our Service may contain links to other sites that are not operated by us. If you click a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

12.  Children's Privacy

Our Services are not intended for use by children under the age of 13 (“Children”).

We do not knowingly collect Personal Data from Children under 13. If you become aware that a Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from Children without verification of parental consent, we take steps to remove that information from our servers.

13.  Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update “effective date” at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

18.  Contact Us

If you have any questions about this Privacy Policy, please contact us at tos-support@wellprincipled.com.